PARSED CONTENT

The web page www2.bookitprogram.com states the following, "Diary of a Wimpy Kid." I saw that the webpage stated " Where Are You Now? Since 1984, the Pizza Hut BOOK IT! Program has been dedicated to the mindset that, to make a difference, you really have to Read Your Heart Out." They also said " As the largest and longest-running corporate supported reading program, BOOK IT! Is now fostering its second generation of program alumni. Calling all elementary educators, Librarians and Principals! Read Your Heart Out." The meta header had bookit as the first optimized keyword. This keyword is followed by book it, pizza hut, and pizza which isn't as important as bookit. The other words www2.bookitprogram.com used was reading incentive program. pizza hut book it is included but could not be understood by search engines.